Focus Group Facilitation for Virginia Beach City Public Schools


Shaffer Evaluation Group is providing focus group facilitation and analytical support to Virginia Beach City Public Schools in support of their strategic planning efforts. Dr. Shaffer and Ms. Wagner will facilitate 19 focus group discussions with various community stakeholders including school district staff, higher education faculty, students, recent graduates, parents, and members of the business community. The final report to the school district will highlight themes observed across all discussions, providing helpful information to the district leadership.


Shaffer Evaluation Group is a woman-owned small business providing research and evaluation expertise in K-12 and higher education. Virginia SWaM Certification #704999